Podcast - Beth Kanter on online fundraising plus widgets and a simple pdf guide.
Beth Kanter of the Sharing Foundation explains how they used the internet to raise $100,000 for children in Cambodia. I’ve known Beth through blogging for a few months now, but finally met her in Birmingham earlier this month.
She is an expert on the internet and non-profit organisations and in this podcast she talks about how you combine online tools such as widgets with the power of your networks, whether real or virtual, to encourage people to give money to support to your cause. She also writes about how they raised the money here on her blog and an earlier experiment with ChipIn here. To listen scroll to the end of this (literally) lengthy post or download the mp3 here.
This also represents a bit of a first for the Grassroots Channel because we have figured out how to add documents to our podcast feed – pdfcasting? (ouch ouch). So with this comes a beginners guide to online fundraising written as one of a series of briefings we have done for the Birmingham Community Empowerment Network. It is aimed at groups who are not charities and offers basic tips on how to raise funds using the internet through donate buttons, selling and buying online. If you’ve never used the net in this way before this is the guide for you!
In the podcast Beth talks about widgets, so I thought I would show you what she means. This one is for Kate Chapman, a friend of mine who will soon be running to raise money for Marie Curie Cancer Care.
Anyone can add these widgets to their blog or website and they update as the fundraising progresses. It is the same technology we use to allow you to put the Grassroots Channel Podcast on your own website. (Be carefully not to overload your website with widgets or it will slow down the time pages take to load). Here’s one of ours (code and instructions found here) which shows the latest programme plus a random choice from the rest of our extensive output:
Your Famous! 
Love you lots .x.
January 27th, 2007 at 9:38 pm
Nick – great podcast (content, editing, length, sound, etc.).
Love the interview. I’m more in awe of Beth’s achievement each time I hear about it.
I’ll blog this on Monday when I (hopefully) will publish an interview with the CEO of ChipIn, the widget people Beth used
Steve
January 27th, 2007 at 10:34 pm
Thanks for the comments Steve. Timing eh! Let us all know as soon as you’ve finished that.
January 28th, 2007 at 2:57 am
Nick,
You did a great job! You made sound articulate!! I’m blogging it now along with the unveiling of the case study! I’m in the process of editing that video from the pub about shooting techniques and hopefully will get that up tommorrow! Thanks again.
January 29th, 2007 at 1:21 am
[...] A couple blogs covered the article including Podnosh and Deborah’s blog and or course Beth [...]
February 7th, 2007 at 12:50 am
[...] Definitely check out Beth Kanter’s Sharing Foundation case study, mentioned above [and listen to Nick Booth’s podcast of Beth talking about her widget fundraising]. [...]
September 10th, 2007 at 5:37 pm
[...] Hat tip to the queen of online fundraising, Beth Kanter and Jonathon Coleman of The Nature Conservancy (who uses partially online audio stories to build relationships with donors). [...]